Clínica Médicos is a nonprofit Chattanooga-based medical clinic, created to bring accessible healthcare to underserved communities — especially the city’s Latino population. With a mission grounded in justice and dignity, Clínica Médicos offers bilingual care and welcomes patients regardless of insurance status or background. In 2025, Clínica Médicos will expand its mission of accessible, high-quality healthcare with the opening of a new facility: Clínica Mujeres y la Familia — a space dedicated to serving women and families within Chattanooga’s underserved Latino community. I had the privilege of collaborating with the organization and fellow student designers to develop a visual identity for this vital new branch.
Environmental Graphics for Clínica Mujeres y la Familia
In collaboration with designers Riley Cain, Bea Lomax, Cash Hartley, and Brook Mitchell, we developed a series of environmental graphics for the new branch of Clínica Médicos, Clínica Mujeres y la Familia. Guided by the client’s vision and drawing inspiration from existing Clínica locations, we explored a wide range of concepts through designing our own mockups—refining and expanding upon the strongest ideas throughout the process. Our work included on-site visits to the construction space, where we took measurements and envisioned how the graphics would function in a completed environment, helping the client visualize their full potential. The designs featured here represent the final selections, scheduled for installation in May 2025.